Label
Consumers + Psychology
Name
Consumers + Psychology
Incoming Resources
- Brandwashed, tricks companies use to manipulate our minds and persuade us to buy, Martin Lindstrom
- Creating signature stories, strategic messaging that persuades, energizes and inspires, David Aaker
- Brainfluence, 100 ways to persuade and convince consumers with neuromarketing, Roger Dooley
- BrainScripts for sales success, 21 hidden principles of consumer psychology for winning new customers, Drew Eric Whitman
- The hidden persuaders, Vance Packard ; with an introduction by Mark Crispin Miller
- The expansion sale, four must-win conversations to keep and grow your customers, Erik Peterson, Tim Riesterer ; in collaboration with Dr. Nick Lee, Rob Perrilleon, Joe Collins, Doug Hutton, Leslie Talbot
- Gravitational marketing, the science of attracting customers, Jimmy Vee, Travis Miller, Joel Bauer ; assisted by Jennifer Miller
- Decoding the new consumer mind, how and why we shop and buy, Kit Yarrow ; foreword by Paco Underhill
- Location is (still) everything, the surprising influence of the real world on how we search, shop, and sell in the virtual one, David R. Bell
- Brandwashed, tricks companies use to manipulate our minds and persuade us to buy, Martin Lindstrom
- The consuming instinct, what juicy burgers, Ferraris, pornography, and gift giving reveal about human nature, Gad Saad ; [foreword by David M. Buss]