Calgary Public Library

One click, Jeff Bezos and the rise of Amazon.com, by Richard L. Brandt

Summary
Why has Amazon been so successful? Much of it has to do with CEO and founder Jeff Bezos, whose business strategy and unique combination of character traits have driven Amazon to the top of the online retail world. Originally a computer nerd rather than a businessman, he had the vision to capitalize on the untapped online marketplace for bookselling and continues to discover new marketing opportunities, from groceries to auto parts. He's a calculating machine, energetic, passionate, highly aggressive, and out to radically transform retail
Language
eng
Note
Unabridged
Physical description
1 sound disc (5.5 hrs.)
ISBN
9781455126743

Library Locations

  • Central Library

    616 Macleod Trail SE, Calgary, Alberta, T2G 2M2, CA
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