Bibliograph

Social networking for business success, Miriam Salpeter and Hannah Morgan

Type

Label

Social networking for business success, Miriam Salpeter and Hannah Morgan

Language

eng

Bibliography note

Includes bibliographical references

Index

no index present

Literary Form

non fiction

Main title

Social networking for business success

Medium

electronic resource

Nature of contents

dictionariesbibliography

Oclc number

854521683

Responsibility statement

Miriam Salpeter and Hannah Morgan

Summary

From the author of the acclaimed Social Networking for Career Success and the co-author of 100 Conversations for Career Success, this new guide is for those who need to leverage online tools to create business opportunities. As the economy continues to struggle, more and more professionals will turn to the Internet to help them nurture their business ideas so they can pay the bills. With many conflicting ideas presented online and thousands of "get rich quick" schemes available, it is very confusing for the uninitiated to choose the right paths to online business success. The rules change quic

Table Of Contents

Cover; Praise for Social Networking for Business Success; Related Titles; Titlepage; Copyright; About the Authors; Contents; Acknowledgments; Introduction; CHAPTER 1 Why Starting Your Own Business Makes Sense; CHAPTER 2 Traits and Characteristics of Successful Business Owners; CHAPTER 3 What Social Media Does For Your Business; CHAPTER 4 How to Identify and Use Keywords; CHAPTER 5 Search Engine Optimization (SEO) for the Non-Technical; CHAPTER 6 Research the Competition; CHAPTER 7 How to Market Your Brand or Your ""VIV-id"" via Social Media; CHAPTER 8 Naming Your CompanyCHAPTER 9 How to Choose the Best Social Networks for Your BusinessCHAPTER 10 Sharing, Disclosing, and Transparency in Today's Online Economy; CHAPTER 11 Create Your Website and Choose the Right Way to Sell Your Products Online; CHAPTER 12 Creating a Branded Bio; CHAPTER 13 How to Market Your Business; CHAPTER 14 Paid Advertising; CHAPTER 15 Free and Low-Cost Ways to Get Visibility; CHAPTER 16 Use Online Tools to Create Connections that Last; CHAPTER 17 How to Create Buzz for Your Business; CHAPTER 18 Referral Partnerships; CHAPTER 19 Staying Organized via Effective Goal SettingCHAPTER 20 Social Sharing-Tools and ApplicationsCHAPTER 21 Word of Mouth on the Web; CHAPTER 22 Monitoring Your Activity-Tools and Tips; Conclusion; Appendix; BONUS CHAPTER 1 Selected Businesses That Fit the Second Income Model; BONUS CHAPTER 2 What Business Model is Rigt for You?; BONUS CHAPTER 3 The Legal and Financial Stuff; Resources

Classification

Contributor