Bibliograph

This is service design thinking, basics, tools, cases, Marc Stickdorn, Jakob Schneider

Type

Label

This is service design thinking, basics, tools, cases, Marc Stickdorn, Jakob Schneider

Language

eng

Index

no index present

Literary Form

non fiction

Main title

This is service design thinking

Medium

electronic resource

Nature of contents

dictionaries

Oclc number

849722713

Responsibility statement

Marc Stickdorn, Jakob Schneider

Sub title

basics, tools, cases

Summary

This is Service Design Thinking introduces an inter-disciplinary approach to designing services. Service design is a bit of a buzzword these days and has gained a lot of interest from various fields. This book, assembled to describe and illustrate the emerging field of service design, was brought together using exactly the same co-creative and user-centred approaches you can read and learn about inside. The boundaries between products and services are blurring and it is time for a different way of thinking: this is service design thinking. A set of 23 international authors and even more online

Table Of Contents

What is Service Design?; Definitions: Service Design as an interdisciplinary approach; 5 principles of service design thinking; 1 It is user-centred; 2 It is co-creative; 3 It is sequencing; 4 It is evidencing; 5 It is holistic; Marketing: connecting with people, creating value; Who are these Service Designers?; Fields of service design; Product Design: developing products with service applications; Graphic Design: providing visual explanation; Interaction Design: services as a series of interactions; Social design: delivering positive social impactStrategic management: why corporations do what they doOperations management: the relentless quest for efficiency; Design ethnography: taking inspiration from everyday life; How does service design work?; Tools of service design thinking; It is an iterative process; Stage 1 -- Exploration; Stage 2 -- Creation; Stage 3 -- Reflection; Stage 4 -- Implementation; AT-ONE: Becoming AT-ONE with your customers; What are the tools of Service Design?; This is a toolbox -- not a manual; This is a toolbox -- not a manual; Applied Service Design; Service design thinking in practice; Deep Service DesignThinkingDeep service design thinkingIntegrating service design thinking and motivational psychology; Service design research: Yesterday, today and tomorrow; Service design and biophilia; Appendix; Authors*; References; Icons used in this book

Classification

Contributor