Bibliograph

The power of cult branding, how 9 magnetic brands turned customers into loyal followers (and yours can, too), Matthew W. Ragas, B.J. Bueno

Type

Label

The power of cult branding, how 9 magnetic brands turned customers into loyal followers (and yours can, too), Matthew W. Ragas, B.J. Bueno

Language

eng

Bibliography note

Includes bibliographical references and index

Illustrations

illustrations

Index

index present

Literary Form

non fiction

Main title

The power of cult branding

Medium

electronic resource

Nature of contents

bibliographydictionaries

Oclc number

703860396

Responsibility statement

Matthew W. Ragas, B.J. Bueno

Review

"Written for advertisers, marketers, sales executives, and business owners who want to thrive in an increasingly competitive marketplace, The Power of Cult Branding is the ultimate guide to creating a loyal core of repeat customers and winning the positioning battle without blowing a fortune on advertising."--BOOK JACKET

Sub title

how 9 magnetic brands turned customers into loyal followers (and yours can, too)

Classification