The Resource Campaign confessions : tales from the war rooms of politics, John Laschinger ; with Geoffrey Stevens

Campaign confessions : tales from the war rooms of politics, John Laschinger ; with Geoffrey Stevens

Label
Campaign confessions : tales from the war rooms of politics
Title
Campaign confessions
Title remainder
tales from the war rooms of politics
Statement of responsibility
John Laschinger ; with Geoffrey Stevens
Creator
Contributor
Author
Subject
Genre
Language
eng
Summary
"John Laschinger, Canada's only full-time campaign manager, opens up about the forty-seven campaigns he has worked on around the world. From smoke-filled backrooms to social media, Laschinger gives unflinching detail on everything in a campaign manager's arsenal"--
Assigning source
Provided by publisher
Biography type
autobiography
Cataloging source
NLC
http://library.link/vocab/creatorName
Laschinger, John
Dewey number
324.7092
Index
index present
LC call number
JF2112.C3
Literary form
non fiction
Nature of contents
dictionaries
http://library.link/vocab/relatedWorkOrContributorDate
1942-
http://library.link/vocab/relatedWorkOrContributorName
Stevens, Geoffrey
http://library.link/vocab/subjectName
  • Laschinger, John
  • Political consultants
  • Campaign management
  • Political campaigns
  • Canada
Label
Campaign confessions : tales from the war rooms of politics, John Laschinger ; with Geoffrey Stevens
Link
Instantiates
Publication
Note
Includes index
Carrier category
volume
Carrier category code
  • nc
Carrier MARC source
rdacarrier
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Contents
Introduction -- Chapter 1: The Desire for Change -- Chapter 2: Managing Expectations -- Chapter 3: Preparing the Candidate -- Chapter 4: Preparing a Female Candidate -- hapter 5: The Impact of Organization -- Chapter 6: Research Can Map the Route to Victory -- Chapter 7: The Role of Vision, Policy, and Values -- Chapter 8: The War Room -- Chapter 9: The Power of Social Media -- Chapter 10: Negative Advertising -- Chapter 11: The Influence of Money in Politics -- Chapter 12: The Importance of Party Discipline -- Chapter 13: Kyrgyzstan: A Western Campaign in a New Democracy -- Chapter 14: Observations and Reflections -- Appendix: John Laschinger's Fifty Campaigns
Control code
ocn951552478
Dimensions
unknown
Extent
1 online resource.
Form of item
online
Isbn
9781459736559
Media category
unmediated
Media MARC source
rdamedia
Media type code
  • n
Specific material designation
remote
Stock number
D02ABAB1-60D2-469A-B9A3-9314A508FFE3
System control number
(OCoLC)951552478
Label
Campaign confessions : tales from the war rooms of politics, John Laschinger ; with Geoffrey Stevens
Link
Publication
Note
Includes index
Carrier category
volume
Carrier category code
  • nc
Carrier MARC source
rdacarrier
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Contents
Introduction -- Chapter 1: The Desire for Change -- Chapter 2: Managing Expectations -- Chapter 3: Preparing the Candidate -- Chapter 4: Preparing a Female Candidate -- hapter 5: The Impact of Organization -- Chapter 6: Research Can Map the Route to Victory -- Chapter 7: The Role of Vision, Policy, and Values -- Chapter 8: The War Room -- Chapter 9: The Power of Social Media -- Chapter 10: Negative Advertising -- Chapter 11: The Influence of Money in Politics -- Chapter 12: The Importance of Party Discipline -- Chapter 13: Kyrgyzstan: A Western Campaign in a New Democracy -- Chapter 14: Observations and Reflections -- Appendix: John Laschinger's Fifty Campaigns
Control code
ocn951552478
Dimensions
unknown
Extent
1 online resource.
Form of item
online
Isbn
9781459736559
Media category
unmediated
Media MARC source
rdamedia
Media type code
  • n
Specific material designation
remote
Stock number
D02ABAB1-60D2-469A-B9A3-9314A508FFE3
System control number
(OCoLC)951552478

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