The Resource Be your own brand : achieve more of what you want by being more of who you are, David McNally and Karl D. Speak, (electronic resource)

Be your own brand : achieve more of what you want by being more of who you are, David McNally and Karl D. Speak, (electronic resource)

Label
Be your own brand : achieve more of what you want by being more of who you are
Title
Be your own brand
Title remainder
achieve more of what you want by being more of who you are
Statement of responsibility
David McNally and Karl D. Speak
Creator
Contributor
Subject
Genre
Language
eng
Cataloging source
TEFOD
http://library.link/vocab/creatorDate
1946-
http://library.link/vocab/creatorName
McNally, David
Dewey number
158.1
Index
index present
LC call number
BF697
LC item number
.M385 2011eb
Literary form
non fiction
Nature of contents
  • dictionaries
  • bibliography
http://library.link/vocab/relatedWorkOrContributorDate
1951-
http://library.link/vocab/relatedWorkOrContributorName
Speak, Karl D.
http://library.link/vocab/subjectName
  • Identity (Psychology)
  • Brand name products
Label
Be your own brand : achieve more of what you want by being more of who you are, David McNally and Karl D. Speak, (electronic resource)
Link
http://calgary.lib.overdrive.com/ContentDetails.htm?ID=AD096C6F-DB2A-49BD-8FF9-81487F4901E5
Instantiates
Publication
Antecedent source
unknown
Bibliography note
Includes bibliographical references and index
Color
multicolored
Contents
Personal brand basics -- Personal brand : the perception that you made a difference -- A strong personal brand delivers : on three important expectations -- Your personal brand is perceived : from three different dimensions -- Designing your personal brand of making a difference -- Authenticity : the cornerstone to building a strong brand -- Creating your brand platform : dimensions and ethos -- A promise to be more of who you are -- How strong is your personal brand today? -- Using the power of alignment to build a strong personal brand -- Aligning to become a stronger brand -- Personal brand building has gone social -- The courage to live your brand
Control code
ocn724562744
Dimensions
unknown
Edition
2nd ed., updated and expanded.
Extent
1 online resource
File format
unknown
Form of item
online
Isbn
9781605098111
Isbn Type
(electronic bk.)
Level of compression
unknown
Quality assurance targets
not applicable
Reformatting quality
unknown
Sound
unknown sound
Specific material designation
remote
System control number
(OCoLC)724562744
Label
Be your own brand : achieve more of what you want by being more of who you are, David McNally and Karl D. Speak, (electronic resource)
Link
http://calgary.lib.overdrive.com/ContentDetails.htm?ID=AD096C6F-DB2A-49BD-8FF9-81487F4901E5
Publication
Antecedent source
unknown
Bibliography note
Includes bibliographical references and index
Color
multicolored
Contents
Personal brand basics -- Personal brand : the perception that you made a difference -- A strong personal brand delivers : on three important expectations -- Your personal brand is perceived : from three different dimensions -- Designing your personal brand of making a difference -- Authenticity : the cornerstone to building a strong brand -- Creating your brand platform : dimensions and ethos -- A promise to be more of who you are -- How strong is your personal brand today? -- Using the power of alignment to build a strong personal brand -- Aligning to become a stronger brand -- Personal brand building has gone social -- The courage to live your brand
Control code
ocn724562744
Dimensions
unknown
Edition
2nd ed., updated and expanded.
Extent
1 online resource
File format
unknown
Form of item
online
Isbn
9781605098111
Isbn Type
(electronic bk.)
Level of compression
unknown
Quality assurance targets
not applicable
Reformatting quality
unknown
Sound
unknown sound
Specific material designation
remote
System control number
(OCoLC)724562744

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